ART BTEC Header

ART BTEC Header

Friday 21 November 2014

Illustrator Responses

OK, to ensure you are all crystal clear about what you should be doing over the next couple of days. What we want you to achieve is 4 beautiful responses to your 2 chosen illustrators using your own photos as the basis for these illustrations.

So you will need:
  • A collection of images by your 2 illustrators - enough to get a really good feel for their style, technique and media.
  • A range of photographs from the figure - try to get some good dynamic poses that have the feel of Fashion illustration/photography. If you are unsure what you are aiming for then flick through a few copies of Vogue and look at the fashion shoots and advertising images.
  • The appropriate media to respond to your illustrators, identify what they use and do likewise. If their work is produced digitally then don't try replicating it by hand.
Once you have all these things you need to really focus on making some impressive responses that capture the feel of each Artist. Use the lightbox to start your drawings from your own photos off if it helps. You might want to use software to extend and stretch the figures in your photos and achieve something closer to the classic fashion illustration proportions (which are quite different to the real proportions of the human body).

Here's an example of what I'm talking about:

Raw photo file

Digital Illustration by Jocelyn Gravot

Digitally developed response to Jocelyn Gravot

Fashion Illustration Research and development of Fashion Illustration

You need to research the work of 2 fashion illustrators, here are a few good links to explore:




Anna Higgie
Try to choose illustrators that have contrasting approaches and use different media, as you are going to have to respond visually to these illustrators BE REALISTIC and select styles you are confident you can reproduce effectively. For each selected illustrator print out 3/4 reproductions of their work at a reasonable size (A5ish).
You then need to provide some analysis of each illustrator. Find out what you can about them - where they trained, who they have worked for. Most importantly analyse the images you have chosen, identify what media have been used and discuss technique (expressive or controlled?), composition, use of colour. Give your personal opinion on the work, but ensure you give reasons for the views you express.

Present the work thoughtfully (2 A3 pages per illustrator), think about layout and text/titles etc.


Developing your own illustration work involves a number of stages:
  • Using body templates we have distributed come up with a quick range of 6-8 design proposals for your garment (consider conversations you have had with your team when designing - e.g. if you have decided on theme colours or shapes then use them in your proposals).
  • Do the Fashion Illustrator research as detailed above.
  • Take a range of dynamic photos from the figure. Using a studio environment for this will be advantageous (either book the photography spaces in the Stevens block or at least use the booth and lights in the Art Department). Look at Fashion shoots and advertisements to get ideas about suitable poses, enter into the spirit of it and avoid "wooden" poses.
  • Using your own photos as a basis produce two Fashion illustrations in the style of each Fashion Illustrator you have researched (4 images in all), make sure you use the most appropriate media. Take time over this and aim for some professional looking illustrations. See separate post for an example of this.
Having produced some design proposals and hopefully gained some knowledge about Fashion illustration styles the next stage is to put these two things together:
  • In the last phase of the illustration you need to create a polished illustration of your final selected Design proposal. Again use your own photographs as the basis for this, but try to create a personal illustrative style. You might integrate elements of the techniques/media of the Artists you studied, but you should be aiming to take this final image further, and create something more personal.


Tuesday 18 November 2014

Presentation Advice

You should be aiming for a presentation duration of between 5 and 10 minutes. Each person should contribute to the delivery as well as the creation of the slides. The simplest way to organise this is for each person to speak about their own slide for around 2 minutes. You might choose a more varied delivery though where each person is involved in the delivery of every slide for example.
  • Stand up and speak clearly.
  • Face your audience.
  • Avoid being like a speaking statue, point to things in your slide, use gesture as well as speech to engage your audience.
  • Don't just read from the Slide - expand and explain the imagery and information that is on screen.
  • Use cue cards if they help, but don't hide behind them!
  • Get together and do a practice run through, this will help with transitions between slides and getting overall timing right. Practice is a really important element of delivering a good presentation.
  • Don't rush your delivery - it is easy to speed up when you are nervous, be aware of this, do your best to relax and slow down.
  • Try to transmit some enthusiasm for what you are delivering, this is your project, so embrace it!
  • You might consider using props (e.g. garments, experiments with manipulating your object) in addition to your slides - having something physical to talk about can help give your presentation a focus.

Trashion - Presentation Schedule


Wednesday 19th November
2.00
Coat Hangers
Jenna, Emilie, Annabelle, Alison
2.15
Plastic Cups
Jessie, Henry, Joe, Tyler
2.30
Clothes Pegs
Piers, Charlotte, Emilia, Ryan
2.45
Envelopes
Ciera, Lauren, Ruth, Alysha
Thursday 20th November
11.25
Cardboard Tubes
Nina, Alice, Honor, Rhys
11.40
Rubber Gloves
Ed, Seb, Jacob, Beth
11.55
Plastic Bottles
Charlie, Sam, Toby, Eva, Jade
12.10
Disposable Cutlery
Ophelia, Chris, Meg, Fran

Monday 17 November 2014

Preparing Photos of Manual Moodboards for Presentation Slides

You have the option of preparing your presentation slides either digitally or through manual layouts that you record photographically and then convert into a digital format. If you are making manual Mood boards here are a few steps you can take to make sure that they look good as presentation slides.
The first of those are in taking the photographs - make sure they are well lit and that you position your camera above the centre of the image to avoid getting a taper distortion, take several photos to ensure you get images with a good sharp focus.
An example of "taper distortion"
Once you have got decent photographs it is usually possible to enhance them in PhotoShop before you transfer them into your presentation. Here is a raw photographic image followed by an edit of the same photo.


 
To achieve this I did the following:
  • Rotated the original image.
  • Cropped the image to remove unwanted areas.
  • Adjusted brightness and contrast to give the image more on-screen "zip".
  • Used the "sharpen more" filter to add crispness to the image.
  • Created a new layer, made a rectangular selection and filled this with a pale blue colour, then applied the multiply Layer style to this blue box.
  • Using the text tool added notes (in a font downloaded from www.dafont.com). I then used the move tool to place the text over the blue area.
  • Finally from the Layer Menu I added a drop shadow to my text from the Layer Style options.
Having done all this I then saved the final image as a jpeg (option available from the dropdown menu when you save in Photoshop). Using jpegs as presentation slides works fine, if you upload .psd PhotoShop documents or high resolution digital photos you may find they slow your presentation down and stop it functioning properly.

Thursday 13 November 2014

Insight Reflections - Term 1

To kick off the termly review process we ask you to consider how you are progressing, what is going well and what more you can do to improve your performance.
This is meant to be done in relation to the target grades you will find on your Insight page, but due to a glitch in the software regarding BTEC courses these grades have been fixed at an unrealistically high level - especially for this stage of the course.
I am confident many of you will go on to achieve Distinction and Distinction Star grades, but the important thing at present is to focus on how you can advance on your present level of achievement. 
So what things should you consider when you are writing your reflections? Say anything you regard as relevant, but make an effort to cover the following points:
  • Reflect on how the start of the course has been for you? Are you enjoying the work? Do you feel settled at College?  
  • Think about the work we have done this term (Colour, Tools, Alphasemble) and discuss some aspects of your work that you consider to be successful, explain why.
  • Improving is about identifying areas of your work/approach where change is going to be beneficial. Point out at least 2 aspects of your work you will target to work on in forthcoming projects and explain what practical steps you intend to take to address these areas.
These could be things like: Your Attendance; Your Observational Drawing; Your willingness to experiment; Your research; The presentation of your sketchbooks; Your time management skills/meeting deadlines; Your skills with specific techniques (such as PhotoShop).
  • What are you looking forward to over the rest of the year, are there areas of Art and Design we haven't touched on yet that particularly interest you? What are these? 

Monday 10 November 2014

Presentation Requirements

TRASHION GROUP PRESENTATION SLIDE LIST
SLIDE ONE
Introductory slide which shows what the group object is, which garments/fashion items are to be made and who the members of the group are. This slide should contain lots of good own photography of both the object and the group members – be sensible.
SLIDE TWO
This slide should give a flavour of all initial information and findings about the object in question including its emergence within society. Lots of images about how it has already been used in fashion and perhaps some information about its general recyclability – i.e. plastic bottles are now widely used in the production of fleece material.
SLIDE THREE
An indication of the processes that may be employed in the exploration of the design potentials of the object Рi.e. photographing the object with a view to making a screen print, cutting, burning, laser cutting, appliqu̩, tearing, crushing, layering, stitching, riveting and so on.
SLIDE FOUR
A consideration of a common theme(s) which will bring all four garments together as a collection, and some examples of what a fashion collection is. This should show a number of examples and range form the sublime to the ridiculous.

Presentations will be scheduled for next Wednesday and Thursday (19th & 20th November).


Who is doing What?



STUDENT




OBJECT


GARMENT
Nina Bartron

Cardboard Tubes
Hat
Toby Compton

Plastic Bottles
Dress
Charlie Cooper

Plastic Bottles
Shirt
Jenna-Louise Crooknorth

Coat Hangers
Jewellery
Piers Grant

Clothes Pegs
Jacket
Sam Hill

Plastic Bottles
Jacket
Henry Leney

Plastic Cups
Skirt
Tyler McCrudden-Hext

Plastic Cups
(YES, REALLY!)
Hat
Jessie McVicar

Plastic Cups
Jacket
    Eva Napier

Plastic Bottles
Jewellery
Emilie Sharman-Hayles

Coat Hangers
Skirt
Ciera Vincent

Envelopes
Bag
Charlotte Willcox

Clothes Pegs
Hat
Jade Woodcock

Plastic Bottles
Shirt
Edward Woodger

Rubber Gloves
Shoes
    Jacob Smith

Rubber Gloves
Bag
   Annabelle          Hancock

Coat Hangers
Shoes
Alice Burgin
  
Cardboard Tubes
Shoes
Emilia Butler

Clothes Pegs
Dress
Joe Carter

Plastic Cups
Dress
    Seb Clark

Rubber Gloves
Jacket
Honor Collins

Cardboard Tubes
Skirt
Lauren Cramb

Envelopes
Bag
    Rhys                   Freeman

Cardboard Tubes
Skirt
Ophelia Luck

Disposable Cutlery
Shirt
Alison Morgan

Coat Hangers
Shirt
Ruth Morgan

Envelopes
Jewellery
Meg Morren-Jeffs

Disposable Cutlery
Jewellery
Chris Nichols

Disposable Cutlery
Hat
Fran Olbiks-Hill

Disposable Cutlery
Shoes
Ryan Philps

Clothes Pegs
Bag
Alysha Taylor

Envelopes
Jacket
    Beth                   Fletcher
Rubber Gloves
Dress


New Project - First Tasks

A few reminders, for your next lessons (Wednesday) you will need:

  • Money for an A3 sketchbook. Ringbound £7, or Stapled £2.
  • Drawing materials (pencils, eraser, biro & fineliners if you have them).
  • A version (or preferably multiples) of your object to draw from and experiment with. 
  • A camera/cameraphone.
Before Wednesday you need to research both your object and your garment collect and print enough material for:
  • 4 busy pages of visual research into the garment you drew from the "hat", different versions/styles/shapes try to find inventive Haute Couture versions.
  • 4 busy pages of visual research into the object you drew from the "hat" - different versions, different uses, unusual applications of your object, if you can find examples of it in Fashion then include these.
  • Find several examples of Collections and print some images of these too (enough to fill another 2 sketchbook pages). Most designers/design houses release themed collections seasonally, look for examples of collections that are inventive, exuberant and perhaps use elements of recycling - the work of Martin Margiela might be a valuable starting point.

Use  http://www.pinterest.com/ (open a free account if you don't already have one). Thoughtfully selected search terms in Pinterest will lead you to a host of rich imagery and ideas.

If you already have a sketchbook then get ahead and collage this imagery down, aiming for visually rich pages. Including key words (object and garment names for example) in carefully selected fonts will add to the graphic impact of these pages.